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Salesforce Email Essentials (EEB101) Sample Questions:

1. Which is a fundamental component of coding responsive emails?

A) Anchor Tags
B) SQL Queries
C) Span Tags
D) CSS3 @media Queries

2. Which feature can a marketer use to individualize content in an email? (Choose 3)

A) Personalization string
B) Specialized content
C) Predictive content
D) Dynamic content
E) Audience Segmentation

3. How are the test audiences for an A/B test selected? (Choose 2)

A) The system randomly places target subscribers into the selected audiences
B) The test administrator selects a percentage or a fixed number of target subscribers from the total for each audience
C) The test administrator chooses which subscribers to place in each audience
D) The system automatically uses 15% of the population for each audience

4. A marketer is preparing an email for sending and completing quality assurance checks. Which testing feature mirrors logic used by spam filters to identify words, phrases, and patterns that are likely triggers, allowing marketers to make changes that will improve deliverability?

A) Validate
B) Content Detective
C) Subscriber Preview
D) Spam Check

5. Which combination of audiences can be selected in the recipient section for a specific Send?

A) Lists or Data Extensions
B) Contacts or Audiences
C) Lists and Audiences
D) Lists and Data Extensions

Solutions: